SKU: 82506510650

e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl Oz

Sale price$19.94 Regular price$22.16
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Ships within 48 hours · Estimated delivery Aug 15 - Aug 20

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Description

e.l.f. Power Grip Primer + 4% Niacinamide, Gel-Based & Hydrating Face Primer, Evens Skin & Brightens, Grips Makeup, Vegan & Cruelty-Free, 0.811 Fl OzFeatures MAKEUP PRIMER & SKINCARE: Your skins future looks brightyour favourite sticky AF Power Grip Primer is now infused with skin loving niacinamide to help even out skin tone while giving makeup lasting power. SMOOTHS & BRIGHTENS COMPLEXION: Niacinamide helps smooth and brighten the look of dullness while Power Grip Primer's gel based formula with sticky texture grips makeup for long lasting wear. CREATES A DEWY FINISH: Ideal for all skin tones,

Features

  • MAKEUP PRIMER & SKINCARE: Your skin’s future looks bright—your favourite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone while giving makeup lasting power.
  • SMOOTHS & BRIGHTENS COMPLEXION: Niacinamide helps smooth and brighten the look of dullness while Power Grip Primer's gel-based formula with sticky texture grips makeup for long-lasting wear.
  • CREATES A DEWY FINISH: Ideal for all skin tones, this primer goes on completely clear and creates a dewy, glowing finish.
  • HOW TO USE: Apply makeup primer evenly to face before makeup using your fingertips to pat into the skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan

Product Description

Product Description "What is it: A sticky gel-based face primer enriched with 4% niacinamide to help even out skin tone and brighten while gripping makeup. Why you'll love it: Gel primer formula with sticky texture grips makeup for long-lasting wear Infused with 4% niacinamide to help even out skin tone and brighten Gives skin a dewy, glowing finish Translucent-finish primer works on all skin tones 100% vegan and cruelty-free Key Ingredients: Niacinamide (4%): Evens out skin tone and brightens the look of dullness Great for: Oily, Normal, Dry, and Combination Skin Types Your skin’s future looks bright—your favourite sticky AF Power Grip Primer is now infused with skin-loving niacinamide to help even out skin tone and brighten while gripping your makeup. This gel-based formula preps and primes your complexion for makeup application while smoothing and brightening the look of dullness. Ideal for all skin tones, it goes on completely clear and creates a dewy finish. All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan and triclocarban. Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic. " Ingredients Water (Aqua), Butylene Glycol, Glycerin, Niacinamide, PEG-150 Distearate, Polysorbate 80, Tocopherol, Hylocereus Undatus Fruit Extract, Sodium Hyaluronate, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, Potassium Laurate, 1,2-Hexanediol, Hydroxyacetophenone, Disodium EDTA, Pentylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol May Contain: Red 40 (CI 16035), Yellow 5 (CI 19140) Directions Apply the primer evenly to the face before makeup application using your fingertips to gently press the skin. Allow to set for 30 seconds before applying makeup. Safety Warning Avoid contact with eyes. If contact occurs rinse with plenty of water.
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
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Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
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SKU: 82506510650

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4.4 ★★★★★
Based on 28 reviews
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Product Reviews
K
Verified Purchase
Kristy Moss
Dallas, US
★★★★★ 2
Not very strong
Size: Medium Chew Stick, Style: Peanut Butter
We have a different bone from this company that my dogs love and it’s been indestructible for my hard chewers, but NOT this one. Within 20min of chewing he was pulling pieces off. It’s not nearly as tough as the other one we have. Pretty disappointed.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on January 18, 2026
P
Verified Purchase
Pat
Lexington, US
★★★★★ 1
Recommended for Seniors, Not for Chewers
Size: Medium Chew Stick, Style: Pork Sausage
My 12lb dog loves Playology toys because of the long-lasting scent that's stimulating for her (even though I can't detect the smell). I got this toy because I wanted to add a different texture to her toy bin since most of her toys are rope & plush. Unfortunately, after only 10 minutes of playing with this toy, she managed to tear the pieces of the rubber off and I had to take it away so she doesn't choke on the pieces that were breaking off. Now I see why this toy's recommended for senior dogs. Definitely not recommended for active dogs or heavy chewers.
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Reviewed in the United States on July 27, 2024
A
Verified Purchase
Amanda
Boise, US
★★★★★ 5
Very well made and helps clean teeth and mouth! Great for all age dogs!s!
Size: Medium Chew Stick, Style: Peanut Butter, Size: Medium Chew Stick, Style: Peanut Butter
My pup absolutely loves it and it's helping him with teething. It doesn't break off in a bunch of big pieces, just tiny pieces. He spits out the little pieces thankfully! Very well made and smells appetizing to dogs! It definitely helps clean his teeth & the rest of his mouth!
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Reviewed in the United States on April 6, 2025
W
Verified Purchase
Whoknewit'sme
West Palm Beach, US
★★★★★ 5
Mini Aussie LOVES
Flavor Name: Peanut Butter, Size: Large, Flavor Name: Peanut Butter, Size: Large
My little Meg loves these chew bones, she sneaks in and steals them from our Golden Retriever and our Great Pyrenees. She chews the orange covering off in minutes and the under bone lasts a few weeks. The dogs steal them from each other all the time, even though I buy them each one. Highly recommend if you have a super chewer, just be mindful the orange cover is easily chewed off.
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Reviewed in the United States on May 13, 2024
S
Verified Purchase
Shenedra R
Cuba, US
★★★★★ 5
But It
Flavor Name: Peanut Butter, Size: Medium
My fur baby has his fair share of toys, but something about this one he won’t put down. Pieces fall off the ends once they chew on it for a while.
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Reviewed in the United States on June 12, 2026

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