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Description
Managing Corporate Social ResponsibilityManaging Corporate Social Responsibility is an essential guide for businesses looking to effectively integrate CSR into their organizational fabric. This brand new book, published by John Wiley & Sons in 2011, provides a communication centered approach to understanding the intricacies of corporate social responsibility. With 200 pages of rich content, you'll discover how to research, develop, implement, and evaluate CSR initiatives with confidence.
Managing Corporate Social Responsibility is an essential guide for businesses looking to effectively integrate CSR into their organizational fabric. This brand new book, published by John Wiley & Sons in 2011, provides a communication-centered approach to understanding the intricacies of corporate social responsibility. With 200 pages of rich content, you'll discover how to research, develop, implement, and evaluate CSR initiatives with confidence. The authors emphasize the importance of stakeholder engagement, ensuring that all voices are heard in the CSR process. Furthermore, you'll learn innovative strategies for leveraging social media alongside traditional media to maximize the impact of your CSR efforts. The book illustrates its concepts with international examples from leading organizations such as The Forest Stewardship Council, Starbucks Coffee, and IKEA, demonstrating the real-world application of CSR theories across various industries. Whether you're a corporate leader, a practitioner in public relations, or a marketing professional, this text offers invaluable insights into managing corporate social responsibility effectively. Free shipping is available for this item, and upon placing your order, please allow up to 6 weeks for delivery. Note: Once your order is placed, it cannot be cancelled.Note: Shipping for this item is free. Please allow up to 6 weeks for delivery. Once your order is placed, it cannot be cancelled.
Condition: BRAND NEW
ISBN: 9781444336450
Year: 2011
Publisher: John Wiley & Sons (UK)
Pages: 200
Description:
Managing Corporate Social Responsibility offers a strategic,
communication-centred approach to integrating CSR into
organizations. Drawing from a variety of disciplines and written in
a highly accessible style, the book guides readers in a focused
progression providing the key points they need to successfully
navigate the benefits and implications of managing CSR.
Chapters are organized around a process model for CSR that
outlines steps for researching, developing, implementing, and
evaluating CSR initiatives
Emphasizes stakeholder engagement as a foundation throughout
the CSR Process Model
Discusses ways to maximize the use of social media and
traditional media throughout the process
Offers international examples drawn from a variety of
industries including: The Forest Stewardship Council, Starbucks
Coffee, and IKEA.
Draws upon theories grounded in various disciplines, including
public relations, marketing, media, communication, and
business
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4.5 ★★★★★
Based on 17 reviews
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Product Reviews
★★★★★ 4
Great for small dogs
Color: Four colors, Size: 5cm (ball only)
Durability
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Reviewed in the United States on February 28, 2026
★★★★★ 5
What I've been looking for
Size: Large (Pack of 1)
Just got my Nero Ball. Only used it once, but really like it. I've tried other "ball on a string" type toys, with unsatisfactory results. I'll be using it as a training reward, and my boy, who is a pretty ferocious tugger, is going to learn 2 new things with this ball. 1st, to target the ball instead of the rope, and 2nd, that it's for a little gentle tugging instead of the full throttle stuff he does otherwise. After our 1st session with the Nero Ball, he's picking up on the new rules quickly. We'll see how it does long term, but I think this is one I'll stay with.
*UPDATE* Been using my Nero Ball for a month now. I'm tempted to call it the 'Hero Ball' because it's just that terrific!! For me, the key has been putting in the time to allow both myself & my dog to develop the skill to use this tool smoothly. May sound strange, but using a toy as a training reward requires practice, and each different toy configuration requires different handling. It's time well spent - we're both having a lot of fun!
Kudos to the designer of this ball. Every detail has been carefully considered, from the length & material of the rope (just the right length that the dog won't step on it; material is easy on the hand while still being tough enough to withstand a few toothy grabs; the loop is the perfect size to grab for a little tug or to pass the ball through to slip-knot it onto a belt loop). The ball is also just right. The knobs make it non-slip, the rubber eliminates tennis ball fuzz concerns, and being semi-hard and hollow makes it slightly compress-able, which makes it a higher value reward than a solid ball that can't be compressed.
While this ball will not work for every application or for every dog, if you carefully read & understand the information provided and don't expect it to work outside those parameters, you will be pleasantly surprised by a very well designed, well constructed tool that you can use to enhance your training or play sessions with your dog.
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Reviewed in the United States on April 27, 2016
★★★★★ 5
Great Quality!
Size: Large (Pack of 1)
Great quality!
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Reviewed in the United States on May 4, 2026
★★★★★ 4
Nice toy
Size: Large (Pack of 1)
This product is generally durable and easy to throw. However, the original rope knot came undone after just four throws, per my wife. Unfortunately, my knot-tying skills are limited to fishing knots and slip knots, which is on me. While I can't give a perfect score, I believe it deserves a 4.5 out of 5 stars due to the knot issue. A simple solution would be to apply heat shrink tubing over the knot and heat it to secure it, which would enhance its reliability and potentially elevate the rating to a perfect five stars.
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Reviewed in the United States on March 29, 2025
★★★★★ 5
Our German Shepherd loves it!
Size: Large (Pack of 1)
Order arrived promptly and in good condition. Our GSD barely let us get it out of the package before wanting to play with it. Works great as training reward and for fetch games. Been using it for three weeks, and it is holding up well.
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Reviewed in the United States on May 4, 2026