SKU: 35052855769

幽默:面對人生與工作,你最需要的軟實力 (史丹佛大學講座教授Jennifer Aaker)

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幽默:面對人生與工作,你最需要的軟實力 (史丹佛大學講座教授Jennifer Aaker)MBA 9884 Humor: Serious Business Google Jennifer Aaker General AtlanticMBA1980The Dragonfly Effect Naomi Bagdonas Saturday Night LiveTodayUpright Citizens Brigade Theatre

作者:珍妮佛.艾克 / 娜歐米.拜格多納斯  譯者:洪慧芳


      幽默是正經事
  也是史丹佛卓越教學獎得主及年度MBA教授的熱門課程

  傳統的企業界有一種迷思:你必須時時刻刻嚴正以待,才能獲得認真對待。但研究顯示,事實不然,幽默也是因應正經議題的強大工具。研究指出,幽默讓人看起來更能幹、更有自信,而且有效強化人際關係、釋放創意,並在遇到挫折時,讓人越挫越勇。

  高階管理者都知道這個祕密:98%的人比較喜歡有幽默感的員工,84%的人認為有幽默感的員工比較稱職。儘管這麼多人知道幽默威力無窮,卻很少人知道如何善用這股力量。因此,職場上很少看到幽默大行其道,那也影響了大家的工作績效、人際關係與健康。

  這正是本書作者艾克與拜格多納斯在史丹佛大學商學院開設《幽默是正經事》(Humor: Serious Business)這堂熱門課程的原因。他們在課堂上幫助全球最有抱負與衝勁的商業人士,把輕鬆、幽默融入組織與生活中。在本書,兩位作者引用行為科學家、全球頂尖喜劇演員、卓越商業領袖的見解,說明幽默如何運作——更重要的是——如何多多善用這帖妙方。

  從高人氣脫口秀和喜劇現場、白宮辦公室開會實況、美國國務卿與俄國外長的政治角力場合,以及蘋果、Google和皮克斯的辦公室,再到巴菲特的年度股東大會上,兩位作者透過精彩、有趣的實例,介紹了幽默的技巧和應用。

  •讓事情有趣的關鍵是什麼?如何從生活中挖掘素材?
  •如何運用幽默,給人留下深刻的好印象?
  •如何運用幽默四兩撥千金?
  •如何運用幽默說服與激勵他人?
  •如何運用幽默培養輕鬆又有創意的文化?
  •還有,了解幽默也有灰色地帶,如何巧妙拿捏幽默的分寸?萬一逾越分界時,又該如何圓場?

  美國總統艾森豪曾說:「幽默感是領導力、人際互動、完成任務的必備要件。」如果連天生不大風趣的艾森豪,都認為幽默感是贏得戰爭、修建公路、提防軍工複合體的必要條件了,說正經的,你也該考慮學會更加善用幽默感了。


作者
 
珍妮佛.艾克(Jennifer Aaker)

  史丹佛大學商學院泛大西洋(General Atlantic)講座教授、行為科學家,也是研究使命與意義如何塑造個人選擇,以及科技如何對人類福祉與公司成長產生正面影響的權威專家。她的研究成果廣泛發表在各大科學期刊上,也散見於《經濟學人》、《紐約時報》、《華爾街日報》、《大西洋月刊》、《科學》等報章雜誌。艾克曾榮獲傑出科學成就獎、史丹佛卓越教學獎及年度MBA教授等殊榮,但她覺得1980年代初期贏得一場舞蹈大賽也是一大個人成就。合著有《蜻蜓效應》(The Dragonfly Effect)。

娜歐米.拜格多納斯(Naomi Bagdonas)

  史丹佛大學商學院講師,也是高管教練。她為《財星》百大企業的領導團隊、董事會、合夥人主持互動會議,也指導高階管理者與名人如何在大型商業或政治場合、國際論壇,以及諸如《週六夜現場》(Saturday Night Live)、《今日秀》(Today)等節目上亮相。拜格多納斯曾在加州的脫口秀俱樂部「正直公民大隊劇院」(Upright Citizens Brigade Theatre)受過正式訓練,也在舊金山的縣立監獄教過即興表演。她持續領養的幾隻小狗認為,她是個容易受騙上當又有很多寵物零食的人。

  
譯者

洪慧芳


  國立台灣大學國際企業學系畢業,美國伊利諾大學香檳分校管理碩士,曾任職於西門子電訊及花旗銀行,現為專職譯者,從事書籍、雜誌、電腦與遊戲軟體的翻譯工作。
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4.2 ★★★★★
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J. W. Kennedy
Birmingham, US
★★★★★ 4
Mixed Bag
Everyone should know, first off, that the Dover thrift edition is NOT a graphic adaptation. For some reason, Amazon has attached editorial reviews from the hardcover edition of the graphic novel version to this page. Now, the book itself offers a range of experiences from delightfully hilarious to annoyingly tedious. Lots of the "funny" parts depend on an understanding of 18th-century social mores. I'm sure some of it went over my head but I'm enough of a nerd to have enjoyed most of the drollery. I think... The story is whimsical, told all out of order by a scatterbrained, easily-distracted narrator. Tristram Shandy himself is hardly in the novel at all; aside from narrating it, he only appears momentarily as a newborn infant and then as a boy about 6 years old - and his role in both incidents seems peripheral to the carryings-on of the other characters. Each turn in the story reminds the author of something else, and he turns aside to tell stories inside of stories, each of which are necessary to give the reader some vital "background information" .. with the result that the main story hardly moves forward at all. It takes nearly 200 pages just for Tristram to be born! and even then the reader isn't quite sure it has happened since the conversations and minute actions of the other characters are magnified to such an importance that the narrator's own birth is hardly observed. For the most part this rambling comes across as "quirky and delightful" and the novel flows along quite pleasingly in spite (or perhaps because) of it. The digressions add layers to the story. Except when they don't. The "chapter upon noses" which is a translation of a fictitious(?) Latin work by the great Slwakenbergius, has little bearing on the story. Like most of the book, it builds up to a climax and then stops short of resolution, leaving you to wonder what was the point. It leads nowhere, but at least it was interesting. The same cannot be said of Book VII, which is a sort of travel diary of Tristram (in the novel's "present" time) touring France by post-chaise. Although this is the only significant appearance of Tristram himself as a character in the book, it has absolutely nothing to do with the story/stories he was telling, and it is neither very interesting nor very funny. It serves as nothing but a pointless interruption, delaying the reader for 50 pages before getting to the part we were waiting for: Toby's courtship of the widow Wadman. This last section goes along nicely for a while, and then the book stops. It doesn't end; it just stops right in the middle of a conversation, with the courtship unresolved and most of the reader's questions unanswered. This is perfectly in keeping with the spirit of the entire novel, but I have to admit it's frustrating. I had trouble deciding whether to give this book 3 or 4 stars but I think it entertained me more than it exasperated me, so I'll give it the benefit of the doubt ... and round up from 3.5. It's worth reading once, just for the experience - there's no other book quite like it - and the price of the Dover Thrift Edition can't be beat.
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Reviewed in the United States on September 23, 2010
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Lawrentius Verifer
Alexandria, US
★★★★★ 5
An extraordinary tale of an 18th Century family
Have you wanted to read a book where the author decides to "rip out" one of the chapters, or leaves a blank page for you to 'draw' one of the characters? Would you enjoy a story which takes many chapters before the hero manages to be born? This 18th-Century tale is touchingly told. The characters are real, and fascinating. It's not their fault that their story is frequently and impishly interrupted by outlandish "digressions" on the part of an author so creative that his modern descendants are considered to be Joyce and Beckett, as well as many others. Would you enjoy a chapter on Chapters? About buttonholes? About whether parents and their children are kin to each other? A chapter on curses? Poor Laurence Sterne has so much trouble getting two of his characters down the stairs that he finally calls in a "critic" to help! Advice on reading such an unusual, even unique, book: read the first several chapters, then stop and reread them. Continue that process and soon the book will feel quite familiar, and that's when the fun really starts. The Oxford World's Classics edition follows the first edition of the book, and is preferred. Amazon also offers the fully-annotated edition, the "Florida" edition, in three volumes. A caution about the Everyman hardcover edition: they reprinted a later edition which groups Tristram Shandy into three volumes, not nine. And then they renumbered all the chapters! That's OK unless you read secondary sources that refer you to Book VII, Chap 4: good luck ever finding it.
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Reviewed in the United States on June 4, 2000
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Martin M. Bodek
Port Orchard, US
★★★★★ 1
A Total Sham-dy
What in the hell was this lunatic yammering about for all those 650 pages? What is the deal with his obession with noses, penises, and hobby-horses, hobby-horses, hobby-horses? Why does anyone consider it amusing when a writer keeps telling you he's going to get somewhere, but never does? Why is it entertaining at all to have blank chapters? Why is that cute? Why is that interesting? Who finds this funny? Who finds anything funny here at all? Why does this book of endless, mindless prattle, blabber, and piffle tickle anyone at all? Who finds digression to be enjoyable in literature? You? Why? Why? Tell me! I checked the ratings on Goodreads. This is what it showed: 5 stars: 33%, 4901 4 stars: 28%, 4064 3 stars: 22%, 3268 2 stars: 9%, 1414 1 star: 5%, 848 Meaning: 95% of these readers are flock-following, digression-loving, hobby-horse riding loonies who have swallowed the Kool-aid. There is nothing here but vacuous thundergunk. Pure, putrid unenertaining garbage. If I would have laughed once - just once - during the reading of this book, I would have given it a whole extra star, but it couldn't even do that. I give him one star for spelling Tristram's name right, and even then, it's a made-up name anyway, so I may have been hoodwinked as well.
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Reviewed in the United States on September 19, 2016
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Michael Harold
Massapequa, US
★★★★★ 5
Laurence Stern is still one of the most creative writers ever
This review is not about the words and images inside the book. This is about the fact that, when I removed the book from its packaging, the book's cover had too many creases and bends in it, both front and back, for my taste. Although I do think that Laurence Sterne might have smiled at my response, I don't think the creases were a type of samizdat (think Alexander Solzhenitsyn) added by a disgruntled/creative employee at Amazon. If this doesn't make any sense to you, or seems to be a silly mountain out of a molehill compliant, you will love the book.
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Reviewed in the United States on February 21, 2025
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J. Edgar
Waukegan, US
★★★★★ 5
A Few Thoughts on Tristram Shandy by Laurence Sterne
Shandy is an amazing book. More than anything it made me think of a late 1990s vibe with Seinfeld and David Foster Wallace. I can imagine the discourse that must have grown up around it. It I about memory and storytelling but also about nothing but also childbirth and siege warfare. I’m glad I read it; it was worth it even if it took a while.
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Reviewed in the United States on May 14, 2023

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