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Description
The Entertainment Economy: How Mega-Media Forces Are Transforming Our LivesEvery so often an author explains our culture in such a new and original way that from that day on we see the world around us in a new light. From Understanding Media by Marshall McLuhan through Nicholas Negroponte's Being Digital. the books that have shown us the clearest vision of the future have been those that recognize the central role of mass media. In The Entertainment Economy, Michael J. Wolf, the industry's most in demand strategist,
Every so often an author explains our culture in such a new and original way that from that day on we see the world around us in a new light. From Understanding Media by Marshall McLuhan through Nicholas Negroponte's Being Digital. the books that have shown us the clearest vision of the future have been those that recognize the central role of mass media. In The Entertainment Economy, Michael J. Wolf, the industry's most in-demand strategist, demonstrates that media and entertainment have moved beyond culture to become the driving wheel of the global economy. From New York to New Delhi, from London to Lagos, from Singapore to Seattle, every business is locked in the same battle for consumer attention that movie producers and television programmers deal with on a daily basis. Consumer businesses just like entertainment businesses have to turn to content for the competitive edge. As adviser to companies like MTV, Paramount, Hearst, NBC, Universal, News Corporation, Bertelsmann and the NBA, Wolf is known by industry insiders as the moguls' secret weapon. In clear, brash prose, full of real-life examples, Wolf shows how tomorrow's successful business person will have to act like a mogul in a global economy defined by hits and blockbusters. From MTV to Ford Motor Company, from Tommy Hilfiger to Martha Stewart, from Citibank to Amazon.com, from Stephen Spielberg to Richard Branson, Wolf shares the insights gained through his unique perspective as the founder of the world's largest media consulting practice, leaving no doubt that the watchwords for all consumer businesses in the 21st century are truly, "There's no business without show business." Written with equal degrees of business and pop culture savvy, The Entertainment Economy is a book for everyone.Binding Type: Paperback
Publisher: Three Rivers Press (CA)
Published: 04/11/2003
ISBN: 9781400051861
Pages: 336
Weight: 1.13lbs
Size: 9.08h x 6.08w x 0.85d
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4.8 ★★★★★
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Product Reviews
★★★★★ 1
The blade is not sharpen.
Style: Lawn Edger w/(1) 4.0 Ah Battery
I had no problems assembling the equipment. The problem is with the blade. It doesn't have any sharpen. I bough spares blades which have a different configuration and better edge. However I haven't been able to unscrew the bolt in order to install the new blade. It is extremely tied. One would think that you purchase this equipment, at a high price, and would be able to use it right away. In your dream. This is a Third World Country selling things at an incredible high prices, for the profit of the American companies using the manpower of other Third World Countries or China.
Since the blade is not sharp, when you try to use the equipment it got disconnected. Therefore it does not work with the blade that comes from the manufacturer. Total disaster.
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Reviewed in the United States on June 1, 2026
★★★★★ 5
Worx very well!
Style: Lawn Edger w/(1) 4.0 Ah Battery
Worx very well. ;)
More power than I expected from a 20v cordless machine. And with the 4Ahr battery it comes with, I was able to do the drive, walks, and patio without having to change batteries. I own 2 Worx string trimmers, chainsaw, hedge trimmer, drill impact driver, and leaf blower. Love them all.
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Reviewed in the United States on May 2, 2026
★★★★★ 3
Problematic instructions
Style: Lawn Edger w/(1) 4.0 Ah Battery
The product is great once u figure out how to assemble. The instructions don’t do it. I was not happy. Every part was a challenge. The instruction book only shows a photo but not how to get it to look like the photo.
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Reviewed in the United States on May 7, 2026
★★★★★ 5
Works great
Style: Lawn Edger w/(1) 4.0 Ah Battery
Works great but the trenches part could be wider for what we need
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Reviewed in the United States on June 6, 2026
★★★★★ 5
cuts well
Style: Lawn Edger w/(1) 4.0 Ah Battery
easy to operate cuts well adjusts easy and gard keeps debris from hitting me good battery life
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Reviewed in the United States on March 23, 2026