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Description
Covert Persuasion: Psychological Tactics and Tricks to Win the GamePraise for Covert Persuasion: "This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly in any sales situation." Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life "Hogan is the master of persuasion. I urge you to persuade yourself to buy this book and everything he's ever written and recorded. It will help you understand yourself, understand others, and succeed.
Praise for Covert Persuasion:"This book is a treasure trove of ideas you can use to turn a 'no' into a 'yes' almost instantly-in any sales situation."
-Brian Tracy, speaker and author of Create Your Own Future and Change Your Thinking, Change Your Life
"Hogan is the master of persuasion. I urge you to persuade yourself to buy this book and everything he's ever written and recorded. It will help you understand yourself, understand others, and succeed. This information is bankable."
-Jeffrey Gitomer, author of The Sales Bible, Little Red Book of Selling, and Little Red Book of Sales Answers
"There's more wisdom in this book than in 500 pages on the same subject. Whether you need to persuade your lover, your spouse, your boss, your clients, your friends, or yourself, this powerhouse collection of mind tricks and secrets will give you the upper hand. In today's competitive world, this is the persuasion wizard's manual you need to control circumstances and get what you want."
-Dr. Joe Vitale, author of Life's Missing Instruction Manual and The Attractor Factor
"When you read Hogan's writing, it feels like you're getting sage advice from a master. Would you like other people to decide on their own (or so they think) to go along with your every whim? Then this is the book you've been looking for."
-David Garfinkel, author of Advertising Headlines That Make You Rich
"There is more practical information on the dynamics of selling and communication in these pages than you could ever acquire in a lifetime on your own through trial and error. Take advantage of the authors' wisdom and read this book "
-Todd D. Bramson, Certified Financial Planner and author of Real Life Financial Planning
Binding Type: Hardcover
Publisher: Wiley
Published: 09/01/2006
ISBN: 9780470051412
Pages: 223
Weight: 0.79lbs
Size: 8.60h x 6.00w x 0.90d
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4.1 ★★★★★
Based on 16 reviews
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Product Reviews
★★★★★ 5
Interesting
Format: Paperback
Delivered in a timely manner and product was exactly as advertised.
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Reviewed in the United States on July 28, 2025
★★★★★ 5
Amazing!
Format: Paperback, Format: Paperback
Perfect Crypto book. I’ve read 2 others and wish I bought this first!
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Reviewed in the United States on February 11, 2025
★★★★★ 5
It's actually a good book
Format: Paperback, Format: Paperback
This book is very informative and reliable. I am using it to understand figma and it's not complicated as most tutorials I have seen.
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Reviewed in the United States on June 1, 2026
★★★★★ 5
More than a technical guide this book is a masterclass in design leadership using Figma!
Format: Kindle
Sharma's expertise from leading design teams at major companies shines through, offering real-world insights that integrate Figma into a strong design process.
What sets this book apart is Aditi’s genuine expertise. She doesn’t just teach the mechanics of Figma—she brings the wisdom of someone who has led design teams at Amazon, JPMorgan, and Walmart, weaving in real-world insights that make the tool feel like an extension of a strong design process. The structured approach, practical exercises, and advanced techniques helped me not only sharpen my skills but also rethink how I lead design collaboration in my teams.
For design leaders aiming to elevate their Figma expertise and use it effectively at scale, this book is an essential resource, making the transition both seamless and impactful.
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Reviewed in the United States on March 11, 2025
★★★★★ 5
Practical, Engaging, and Worth Every Penny
Format: Paperback
I’ve read a few Figma books, but this one stands out because of how engaging and hands-on it is. It’s written in a way that makes you feel like you’re learning from a mentor, not just reading a manual. The exercises are practical, and the step-by-step approach makes even complex concepts easy to grasp.
I also loved the section on integrating plugins and designing responsively for multiple devices—it’s these little details that make a big difference in real-world design work.
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Reviewed in the United States on March 11, 2025