SKU: 62013389096

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

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Description

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer ValueIn today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current strategies by recognizing the customer's dominant power in today's economy and what that means for those who sell. Capitalizing on research into the practices of cutting edge companies, the authors show how the successful sales force breaks away from

In today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current strategies by recognizing the customer's dominant power in today's economy and what that means for those who sell. Capitalizing on research into the practices of cutting edge companies, the authors show how the successful sales force breaks away from traditional thinking and transforms themselves into complex business processes with multiple sales approaches and selling mdoels that meet the demands of today's sophisticated customers.

Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 02/05/1999
ISBN: 9780071342537
Pages: 308
Weight: 1.41lbs
Size: 9.34h x 6.24w x 1.19d
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SKU: 62013389096

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Fabricio A Leisse E
Los Angeles, US
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The quality of this ink is very good.
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Reviewed in the United States on October 30, 2025
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Gerdriana Gotopo
Lowell, US
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Tinta de sublimation
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Deann montague
Port Orchard, US
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Missing a black in the box but my favorite ink!
One of my boxes was missing a black but otherwise my favorite ink of all time!
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Kimmy Gamboa
Massapequa, US
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Tinta para sublimar
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SGT_Clinton
West Palm Beach, US
★★★★★ 5
Great color saturation
I have only used this a couple of times and was concerned about the dull colors when it printed out. But the listing warns you about that so I went ahead and pressed it. Perfect! Bold colors and high quality images. Plus, filling my printer only took a little over half the bottles. Great value for the money and I will definitely be ordering again.
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Reviewed in the United States on December 28, 2020

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