SKU: 57838872363

Sun Tzu Strategies for Selling: How to Use the Art of War to Build Lifelong Customer Relationships: How to Use the Art of War to Build Lifelong Custom

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Sun Tzu Strategies for Selling: How to Use the Art of War to Build Lifelong Customer Relationships: How to Use the Art of War to Build Lifelong CustomWinning sales tactics from the greatest strategist of all time Through his bestselling books and popular seminars, Gerald Michaelson has established himself as the world's leading interpreter of Sun Tzu's timeless strategies for the modern business audience. In Sun Tzu Strategies for Selling, the author of the bestselling Sun Tzu: The Art of War for Managers interprets the theorist's classic battle strategies specifically to help salespeople win on

Winning sales tactics from the greatest strategist of all time

Through his bestselling books and popular seminars, Gerald Michaelson has established himself as the world's leading interpreter of Sun Tzu's timeless strategies for the modern business audience. In Sun Tzu Strategies for Selling, the author of the bestselling Sun Tzu: The Art of War for Managers interprets the theorist's classic battle strategies specifically to help salespeople win on the increasingly competitive sales battlefield.

Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of The Art of War includes special notations underscoring the relevance of Sun Tzu's writings to sales strategy. It also transforms Sun Tzu's wisdom into contemporary sales advice, object lessons, and real-life "how-tos," such as:

  • Get your strategy straight
  • Win without fighting
  • Have a unique selling proposition
  • Know your competitor
  • Aim for big wins
  • Learn from lost sales


Binding Type: Paperback
Publisher: McGraw-Hill Education
Published: 11/10/2003
ISBN: 9780071427302
Pages: 230
Weight: 0.74lbs
Size: 9.08h x 6.01w x 0.64d
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SKU: 57838872363

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4.3 ★★★★★
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Lake Worth, US
★★★★★ 5
Best Construction Kids book
Format: Hardcover
My nephew can look at this book for hours. It is such a cool book even for adults. It is a more delicate child’s book as their are lots of demonstrations and paper pieces that move. The house across the street is being torn down and rebuilt and he will sit and point to the book and say this is what they are doing today. I think this book is one of my nephews most prized possessions. It’s a great book that can grown with them for a few years. He is only 3 but this could easily engage a 5 or 6 year old. There is lots of details and the book is really well designed.
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Reviewed in the United States on August 7, 2021
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C. C. ARREOLA
Los Angeles, US
★★★★★ 5
Well design and good quality
Format: Hardcover
Excelent! My kid loves all this collections
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Reviewed in the United States on August 9, 2025
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Zeb
Birmingham, US
★★★★★ 4
Fun, but fragile
Format: Hardcover
This is a cool book, and my 2.5 year old son LOVES it. However it is important to note that it will be destroyed very quickly. There are lots of flaps and moving parts and it is very easy to accidentally rip them off if you try to move one in a way it's not meant for. I ripped more than 1 myself.
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Reviewed in the United States on January 1, 2024
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Dustin Schneider
Pawtucket, US
★★★★★ 5
Great for training
Format: Hardcover
I order these for new salespeople and managers who have no construction experience. They think it's a joke until they start going through it.
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Reviewed in the United States on June 25, 2025
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Sarah
Waukegan, US
★★★★★ 5
Perfection!
Format: Paperback
I have read this before digitally, and this is just as beautiful in the physical copy. It arrived in excellent condition. This is my favorite Lovecraft story, and it completely lives up to all expectations. Gorgeous art, moody, faithful to the story, and very detailed.
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Reviewed in the United States on October 12, 2025

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