SKU: 54299787627

Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing Investment

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Strategic Digital Marketing: Top Digital Experts Share the Formula for Tangible Returns on Your Marketing InvestmentTHE ULTIMATE CRASH COURSE IN DIGITAL MARKETING The digital age is here and it's developing rapidly. Regardless of your industry, sector, or geography, you need to understand the power of digital strategies to market your brand, reach your audience, and broaden your framework for success. This comprehensive, all in one guide combines the collective insights of top digital marketers, consultants, and academics each one an expert in his or her field.

THE ULTIMATE CRASH COURSE IN DIGITAL MARKETING

The digital age is here--and it's developing rapidly. Regardless of your industry, sector, or geography, you need to understand the power of digital strategies to market your brand, reach your audience, and broaden your framework for success. This comprehensive, all-in-one guide combines the collective insights of top digital marketers, consultants, and academics--each one an expert in his or her field.

With the proven techniques of Strategic Digital Marketing, you'll be able to:

  • Plan, strategize, and implement a complete marketing campaign that best suits you and your company.
  • Use social media like Facebook and Twitter to not only engage your target audience, but get real results.
  • Improve your website and supersize your media presence through liquid content, mobile apps, engaging videos, social contests, and more.
  • Develop a logical and balanced approach to digital, using the proper tools, to measure and maximize return on investment (ROI).
  • Reshape your management framework and redesign your company for digital-era growth, functionality, and success.

These are the same market-tested strategies Fortune 500 companies are using to take advantage of the exciting new opportunities that only digital media provides. You'll discover the 10 traits of digital leadership, the six habits of highly-successful firms, and the one true goal of digital marketing. You'll read first-hand accounts of social media in action--and follow real-world case studies of the hottest companies trending today. You'll also find need-to-know information on red-button subjects like emerging mobile technologies, legal guidelines for digital marketing, search engine optimization, and so much more.

Digital media has changed the world as we know it. Strategic Digital Marketing will change the way you live, work, grow . . . and succeed.



Binding Type: Hardcover
Publisher: McGraw-Hill Education
Published: 10/09/2013
ISBN: 9780071819503
Pages: 368
Weight: 1.35lbs
Size: 9.27h x 6.35w x 1.25d
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SKU: 54299787627

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Michael Lucas
Birmingham, US
★★★★★ 4
Decent Quality, Will Buy Again
Package Size Name: Double, Size: 6 Double Rolls (Pack of 1)
I recently picked up the Sparkle Pick-A-Size Paper Towels (6 pack) and overall I’m pretty happy with them. The pick-a-size feature is really convenient because you can tear off a smaller sheet for quick spills instead of wasting a full one. For everyday kitchen messes—wiping counters, small spills, or drying hands—they work perfectly well. They’re also reasonably absorbent and the rolls seem to last a decent amount of time, especially when using the smaller sheet sizes. For the price, it feels like a good value compared to some of the more expensive brands. The reason I’m giving 4 stars instead of 5 is that they’re not quite as thick or strong as the premium paper towels out there. For bigger or really messy cleanups, I sometimes end up using two sheets. Overall though, these are a solid everyday paper towel that get the job done and help reduce waste with the pick-a-size option. I’d definitely buy them again.
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Reviewed in the United States on March 16, 2026
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Roberta
Battle Creek, US
★★★★★ 5
Really impressed with the quality and absorption
Package Size Name: Double, Size: 12 Double Rolls (Pack of 1), Package Size Name: Double, Size: 12 Double Rolls (Pack of 1)
I’ve been using these Sparkle paper towels for a few days now, mostly in my kitchen, and I’m honestly impressed. The absorption is great, it handles spills like coffee or oil without needing a bunch of sheets. I also love the “tear-a-square” feature because you can use just what you need and avoid waste. They’re pretty strong too, don’t fall apart easily while cleaning, which makes a big difference for tougher messes. So far, totally worth it and I would definitely buy again.
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Reviewed in the United States on April 5, 2026
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Amy Biggs
Boise, US
★★★★★ 5
Lifesaver for a Single mom With Kids and Constant Messes
Package Size Name: Double, Size: 24 Double Rolls (Pack of 1), Package Size Name: Double, Size: 24 Double Rolls (Pack of 1)
What I Expected: I honestly expected these to be just another basic paper towel that looked good in the listing but ran out fast, fell apart, or left a lot of lint the second my kids spilled something. The listing made them seem thick, strong, and a good value for a busy household. What I Got: After using them for a few weeks, I can say they have been a literal lifesaver. Between two kids, muddy shoes, spilled juice in the truck, quick cleanups in the garage, and wiping down the RV before a trip, these have held up way better than I expected. I’ve noticed minimal shrinkage after wet use, and they rarely leave any lint behind, which is a huge plus for cleaning everything from countertops to tools. What I Like: The pick-a-size sheets are great because I do not waste a full sheet for a small mess, and the towels are strong enough that I usually only need one. They are soft enough for everyday kitchen use but still durable when cleaning greasy tools or bigger messes. Quick tip for buyers: keep an extra roll in the truck or RV because they come in handy more than you think. What I Don’t Like: The only downside is that the rolls are large and take up a little more storage space. Final Verdict: Great for families, busy parents, garages, trucks, or RVs. Minimal shrinkage, low lint, and super durable—I will definitely buy these again.
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Reviewed in the United States on March 28, 2026
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Shopper59
Carnegie, US
★★★★★ 5
Sparkle Pick-A-Size
Package Size Name: Double, Size: 24 Double Rolls (Pack of 1)
These are not large rolls. I can't say if they are lint free or not. I only use them for spills or to dry my hands. The price is right and they do the job we need. These are satisfactory paper towels for my house. I will buy them again.
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Reviewed in the United States on April 25, 2026
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Rose Cottingham
West Palm Beach, US
★★★★★ 5
This mattress cover is great! Well worth your money
Size: Twin XL, Style: 1 Green
This mattress cover is so comfortable. I am scheduled for back surgery in a week so when I find something I can sleep on and call it comfortable you best believe it is! It fits well, it’s pretty and it’s very fluffy. Seems to be made very well. I am confident that I’ll get a lot of wear out of it.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 29, 2026

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