SKU: 45877121589

Louder Than Words: The New Science of How the Mind Makes Meaning

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Louder Than Words: The New Science of How the Mind Makes MeaningWhether it's brusque, convincing, fraught with emotion, or dripping with innuendo, language is fundamentally a tool for conveying meaning a uniquely human magic trick in which you vibrate your vocal cords to make your innermost thoughts pop up in someone else's mind. You can use it to talk about all sorts of things from your new labradoodle puppy to the expansive gardens at Versailles, from Roger Federer's backhand to things that don't exist at all,

Whether it's brusque, convincing, fraught with emotion, or dripping with innuendo, language is fundamentally a tool for conveying meaning -- a uniquely human magic trick in which you vibrate your vocal cords to make your innermost thoughts pop up in someone else's mind. You can use it to talk about all sorts of things -- from your new labradoodle puppy to the expansive gardens at Versailles, from Roger Federer's backhand to things that don't exist at all, like flying pigs. And when you talk, your listener fills in lots of details you didn't mention -- the curliness of the dog's fur or the vast statuary on the grounds of the French palace. What's the trick behind this magic? How does meaning work?In Louder than Words, cognitive scientist Benjamin Bergen draws together a decade's worth of research in psychology, linguistics, and neuroscience to offer a new theory of how our minds make meaning. When we hear words and sentences, Bergen contends, we engage the parts of our brain that we use for perception and action, repurposing these evolutionarily older networks to create simulations in our minds. These embodied simulations, as they're called, are what makes it possible for us to become better baseball players by merely visualizing a well-executed swing; what allows us to remember which cupboard the diapers are in without looking, and what makes it so hard to talk on a cell phone while we're driving on the highway. Meaning is more than just knowing definitions of words, as others have previously argued. In understanding language, our brains engage in a creative process of constructing rich mental worlds in which we see, hear, feel, and act.Through whimsical examples and ingenious experiments, Bergen leads us on a virtual tour of the new science of embodied cognition. A brilliant account of our human capacity to understand language, Louder than Words will profoundly change how you read, speak, and listen.

Binding Type: Hardcover
Publisher: Basic Books (AZ)
Published: 10/30/2012
ISBN: 9780465028290
Pages: 296
Weight: 1.15lbs
Size: 9.30h x 6.40w x 1.20d

Review Citations: Publishers Weekly 09/03/2012 pg. 60
Kirkus Reviews 09/15/2012
Choice 05/01/2013
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SKU: 45877121589

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Kheino Campbell
Birmingham, US
★★★★★ 5
Very affordable compare to the Honda OE
Prefect fit and very affordable for the brand.
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Reviewed in the United States on March 22, 2026
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Bee J Xiong
Omaha, US
★★★★★ 5
very good spark plugs for me.
i bought a 4 pack of BOSCH 9614 OE Fine Wire Double Iridium Spark Plug - Pack of 4 from Amazon prime i am just a regular dude i don't get reward or get free stuffs or free spark plugs, from this review...had my cousin install these BOSCH 9614 OE Fine Wire Double Iridium Spark Plug - Pack of 4...drove it right away i can tell a big difference seems a little more power and it purrs so smooth lols..and it sparks up right away for the engine to start smoothly i can tell a difference for sure. i recommend this for hondas dunno about the rest but i have some regular bosch spark plugs in my toyota too the cheapest one Bosch Platinum Spark Plug 6702, though but still good...just wanted to try the better expensive spark plugs and can tell a difference.. so yea i do recommend these for ur hondas..peace out.
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Reviewed in the United States on October 19, 2024
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Tim
Port Orchard, US
★★★★★ 5
Bosch is a good product in any form
I had used these plugs before in my 03 Honda Element and they performed well for 5 years or more so I considered these for use in my now 07 Honda CRV.
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Reviewed in the United States on January 13, 2026
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Hervey P.
Lowell, US
★★★★★ 4
Bosch spark plug are okay... for now.
I'm ususally a Denso Iridium Long-Life or NGK Laser Iridium kind of guy for my Acura or Honda spark plugs. I purchased these on short noticed when I got hit with CEL, grabbed my OBD2 scanner read misfire in all 6 cylinder in my J35a8 (Acura TL Type-S) when I arrived home late that night; I know right, of all places thank goodness. Anyways, I further started to diagnose the car from the least expense before assume the most expensive parts; the spark plugs upon inspection showed they reach it service life. Grabbed my phone in hopes for an overnight prime shipping and encounter these Bosch spark plugs. I installed them the next morning before going to work and all 6 cylinders misfire went away. Sidebar spark plug gap were within factory spec and are somewhat similar to OE. Its been a few week so far still good 👍. For the price it wasn't expensive but I had to order two 4 pack cause the individual spark plug took a few days extra to ship. Gas mileage slightly improve not by a lot, but I'll take it since gas price have gone up. Make sure to properly torque it with either 1/4 or 3/8 torque wrench when I last check they slightly backed out. Since I torque it down to factory recommendation it has stay put since. Will update again in the near future...
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Reviewed in the United States on May 15, 2026
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Rock
Whiting, US
★★★★★ 5
FITS 2006 CIVIC
Fits 2006 Civic and running good so far.
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Reviewed in the United States on February 7, 2026

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