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Description
LOGO Design Love: A Guide to Creating Iconic Brand IdentitiesCompletely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right. In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using
Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right.In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects-including sketches and final results of his own successful designs-he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.
In Logo Design Love, you'll learn:
- Best practices for extending a logo into a complete brand identity system
- Why one logo is more effective than another
- How to create your own iconic designs
- What sets some designers above the rest
- 31 practical design tips for creating logos that last
Binding Type: Paperback
Publisher: Peachpit Press
Published: 08/20/2014
ISBN: 9780321985200
Pages: 240
Weight: 1.30lbs
Size: 9.00h x 6.90w x 0.60d
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★★★★★ 5
Must buy!
Color: Dark Brown, Size: 15.7 inch
Very nice and sturdy!
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Reviewed in the United States on May 7, 2026
★★★★★ 5
Stop searching
Color: Black, Size: 2+1 Tier Size
Ive purchased 5hese a few times now. Looks good. Reasonable price
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Reviewed in the United States on May 27, 2026
★★★★★ 5
Versatile high quality shelves.
Color: Black, Size: 2+1 Tier Size, Color: Black, Size: 2+1 Tier Size
Versatile! We wanted shelves for our bathroom that could store some items that one would use in a guest bathroom, including toilet paper, hand towels, Q-tips, cotton rounds, etc. I am very happy with the quality. The wood shelves are sturdy as is the metal frame. Super easy to assemble and put up with included instructions. The capacity is perfect for bathroom items and it holds the weight of the items shown. Great value for the fair price.
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Reviewed in the United States on April 18, 2025
★★★★★ 5
Nice shelf!
Color: Black, Size: 2 in 1
I bought this shelf to put in the bathroom, I use it for putting wash cloths on the bottom shelf and a candle on the top shelf. It was easy to put together, and it was easy to hang. I did put polyurethane on the shelves, only so that, when I cleaned it, it would be easier to wipe. Everyone that sees it, likes it.
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Reviewed in the United States on July 8, 2025
★★★★★ 4
Very nice shelf for the bathroom.
Color: Rucstic Brown, Size: 2 in 1, Color: Rucstic Brown, Size: 2 in 1
The small screws that screw into the wood shelves strip very easily. Be careful. Had to use different longer screws. Went together fine.
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Reviewed in the United States on December 24, 2025
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