SKU: 17741860115

This Is Marketing: You Can't Be Seen Until You Learn to See

Sale price$20.66 Regular price$22.95
Save 10%

Pay in installments of $5.74 with ShopPay, AfterPay and Klarna

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Sep 26 - Oct 1

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

This Is Marketing: You Can't Be Seen Until You Learn to See#1 Wall Street Journal Bestseller Instant New York Times Bestseller A game changing approach to marketing, sales, and advertising. Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business language, from Permission Marketing to Purple Cow to

#1 Wall Street Journal Bestseller

Instant New York Times Bestseller

A game-changing approach to marketing, sales, and advertising.

Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip.

Now, for the first time, Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.

Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. Their tactics rely on empathy, connection, and emotional labor instead of attention-stealing ads and spammy email funnels.

No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend of insight, observation, and memorable examples to teach you:

* How to build trust and permission with your target market.
* The art of positioning--deciding not only who it's for, but who it's not for.
* Why the best way to achieve your goals is to help others become who they want to be.
* Why the old approaches to advertising and branding no longer work.
* The surprising role of tension in any decision to buy (or not).
* How marketing is at its core about the stories we tell ourselves about our social status.

You can do work that matters for people who care. This book shows you the way.

Binding Type: Hardcover
Publisher: Portfolio
Published: 11/13/2018
ISBN: 9780525540830
Pages: 288
Weight: 0.70lbs
Size: 7.10h x 5.30w x 1.10d

Review Citations: Booklist 10/15/2018 pg. 6
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 17741860115

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.8 ★★★★★
Based on 10 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
N
Verified Purchase
Nay S.
Whiting, US
★★★★★ 5
My rosacea approves
Size: 3 Fl Oz (Pack of 1)
I have Rosacea, dry, sensitive, reactive skin and perimenopausal skin. My rosacea products tends to dry my already dry skin and this has been been a great moisturizer. My skin looks dewy, dullness and dryness have improved in just 2 days; I haven't reacted with sting and redness like I usually do and when I wake up I still have a dewy not greasy face even though I sleep on my sides and toss and turn all night. Definitely going to buy again since the bottle size is good, a lil goes a long way and does not make my face react like the CeraVe.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 28, 2026
O
Verified Purchase
Onzz
Carnegie, US
★★★★★ 5
This stuff works nicely
Size: 3 Fl Oz (Pack of 1)
So I don't typically leave reviews, but I feel like this lotion has been fantastic to me. I typically don't use lotion because I hate the feel, but my face really needed it. I have dry/oily skin. My skin gets gross and flaky, yet it's pretty oily. I've always dealt with it. I decided to go ahead and buy this stuff because I couldn't take my dry skin. It helps soooo much and you barely need any. I use a dime sized amount and really focus on my problem areas. It lasts all day, not too thick and not too watery. Not greasy at all for me and soaks in very nicely. Again, it lasts all day and I don't need touch ups, even on bad skin days. I don't ever break out and it's never clogged my pores, but to be fair I've never really had skin that's broken out much before. The one thing I did notice, before using this stuff I started noticing more fine lines around my eyes/forehead. I've been using this stuff for about a year and you can barely see them anymore. I have haven't changed my diet, it's pretty atrocious honestly, so I really feel this lotion has worked wonders on its own. Also I still have a decent amount left in the bottle and I bought it almost a year ago. I'm going to try their body lotion next. Hope this helps, or at least give it a whirl!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on March 9, 2026
J
Verified Purchase
JAMES
Louisville, US
★★★★★ 5
Excellent for hydrating & moisturizing super gentle
Size: 3 Fl Oz (Pack of 1)
I really am quite amazed by this product. I’ve been using top anti aging skincare from a very prestigious, high-end brand for a long time. I’m amazed at how inexpensive this product is and how lightweight, gentle and moisturizing it as. I’m really happy I found it. It’s really incredible for hydrating and skin that is very well hydrated looks act younger. My prior anti-aging moisturizer just never moisturized THIS well. Unbelievable . My skin looks younger .
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 18, 2026
S
Verified Purchase
Stephanie Abila Exact
West Palm Beach, US
★★★★★ 5
Amazing moisturizer for all skin types!
Size: 19 Ounce (Pack of 1)
I absolutely love this CeraVe Moisturizing Cream! It keeps my skin soft, smooth, and well-hydrated all day long. I use it on both my face and body, and it doesn’t feel greasy at all. It’s very gentle and perfect even for sensitive skin. I also like that it has no strong scent. A little goes a long way, and the size is great for the price. I highly recommend this product to anyone looking for a reliable daily moisturizer!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 17, 2026
K
Verified Purchase
Keïla Judith Jean
San Leandro, US
★★★★★ 5
Excellent Daily Moisturizer
Size: 8 Ounce
I love CeraVe Moisturizing Cream! It provides long-lasting hydration without feeling greasy or heavy. It works great on both my face and body, leaving my skin soft, smooth, and healthy-looking. The formula is gentle, absorbs well, and is perfect for daily use, even on sensitive skin. Great quality and excellent value for the price. I highly recommend it!”
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 29, 2026

recommand products