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Description
Crashkurs MarketingGrundlagen, Strategien, Konzepte EAN: 9783648169513 Farbverschnitt: Generell werden die Bcher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. Auflage: 5. aktualisierte und erweiterte Auflage 2023, 23005 Erscheinungsjahr: 18. 05. 2023 Produktform: Kartoniert Titel der Reihe: Haufe Fachbuch## Autoren: Geyer, Helmut & Magerhans, Alexander & Ephrosi, Luis Auflage Ausgabe: 5. aktualisierte und erweiterte Auflage 2023
Grundlagen, Strategien, Konzepte
| EAN: | 9783648169513 |
| Farbverschnitt: | Generell werden die Bücher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen. |
| Auflage: | 5. aktualisierte und erweiterte Auflage 2023, 23005 |
| Erscheinungsjahr: | 18.05.2023 |
| Produktform: | Kartoniert |
| Titel der Reihe: | Haufe Fachbuch## |
| Autoren: | Geyer, Helmut & Magerhans, Alexander & Ephrosi, Luis |
| Auflage/Ausgabe: | 5. aktualisierte und erweiterte Auflage 2023 |
| Seitenzahl/Blattzahl: | 263 |
| Keyword: | Budget; CMS; Crashkurs; Customer; Customer Relationship; Kennzahlen; Klassisches Marketing; Kommunikation; Konzeption; Kosten:Controlling; Mailing; Marketing; Marketing-Mix; Nachhaltigkeit; Online-Marketing; Relationship; Shop; Vertriebsstrategien |
| Fachschema: | Business / Management~Management~Absatz / Marketing~Marketing~Vermarktung~Vertrieb |
| Fachkategorie: | Vertrieb und Marketing, Management: Vertrieb und Marketing |
| Thema: | Optimieren |
| Text Sprache: | ger |
| Verlag: | Haufe Lexware GmbH, Haufe-Lexware GmbH & Co. KG |
| Länge: | 229 mm |
| Breite: | 173 mm |
| Höhe: | 17 mm |
| Gewicht: | 437 gr |
| Genre: | Sozialwissenschaften/Recht/Wirtschaft |
| Herkunftsland: | DEUTSCHLAND (DE) |
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4.7 ★★★★★
Based on 9 reviews
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Product Reviews
★★★★★ 5
Well made brackets
Size: 11.25“, Color: black-6 pack, Size: 11.25“, Color: black-6 pack
These are nicely manufactured in that they are all exactly the same (with no variations) and with nice countersunk holes for the provided black flat head wood screws. I used a stained 1x12 #2 whitewood (Eastern Pine) from Lowes for the shelves. With these brackets solidly installed into wall studs at 32" on center (every other stud) the 1x12 shelf will easily support a heavy book load. I like the look better than the brackets that have the vertical leg below the shelf. It looks a lot cleaner.
It is probably inevitable that your stud layout will result in a bracket or two needing to be installed between solid wood studs. In this case, do NOT use the sheetrock wall anchors provided with the brackets as they will pull out of the wall under an appreciable load. Instead, get some "Snaptoggle" toggle bolts and replace the provided bolts with #10-24 x 1.25" flat head machine screws in black. These toggle bolts are incredibly strong and easy to install.
I am adding a postscript to my review regarding bracket spacing recommendations. With a heavy book load, the 1x12 shelf boards don't sag with the brackets spaced 32" apart, however I have found that the brackets themselves are overstressed by about 30% (they are only rated at 80# each.) Heavy books weigh up to about 36# per lineal foot so the maximum spacing of the brackets should be 24" apart. At 32" apart, they won't pull out of the wall if they are fastened into studs but they will sag a little bit back to front under this load. So I added additional brackets in between the installed brackets and now they are 16" apart at the heavy book shelf. The load on each bracket is now less than 50# but they STILL sag about 3/16" from back to front when loaded with books! No danger of structural failure and the sag is not really noticeable.
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Reviewed in the United States on March 1, 2025
★★★★★ 5
Love this
Size: 9.25”, Color: black-6 pack, Size: 9.25”, Color: black-6 pack
Perfect, sturdy/ stable, great for the price. So easy to hang. So far very stable and holding a decent amount of weight. Perfect for my sons room and all his legos to keep out of baby brothers reach.
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Reviewed in the United States on April 17, 2026
★★★★★ 4
nice brackets
Size: 11.25“, Color: black-8 pack
loved the look of these brackets with wooden shelves, brackets seem to of good quality and holding up well. only issue is one bracket was slightly out of spec. but besides that they work awesome and good price.
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Reviewed in the United States on November 24, 2025
★★★★★ 5
Very sturdy and all hardware needed
Size: 9.25”, Color: black-12 pack
These brackets are very sturdy and came with all the hardware needed, including two types of wall anchors if you won’t be going through a stud, and a magnetic level which was very useful. Would recommend.
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Reviewed in the United States on March 8, 2026
★★★★★ 5
So far so good!
Size: 7.25“, Color: black-4 pack
Haven’t used them yet but they look really nice and good quality—didn’t realize that they come with a small level which is really cool.
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Reviewed in the United States on May 21, 2026